CP+B Hero Factory


In Identity, Web Posted

Project: Crispin Porter + Bogusky Hero Factory Web Site
Crispin Porter + Bogusky
Client: Crispin Porter + Bogusky
Role: Art Director + Designer

Crispin Porter + Bogusky is known for throwing extravagant holiday parties. 2008’s Holiday Party had a super hero theme, where people were encouraged to dress up as superheroes as well as bring food donations, becoming a real hero. As an online invitation CP+B employees were taken to a web site that allowed them to create themselves as a superhero. They were then allowed to download, email, and print their comic book cover.

This project took a hand full of illustrators (lead by Thomas Rodgers) to create all the assets and a lot of the imagery used. The design and layout (as well as logo design) was done by me.